[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/consumerinsuranceguide.com\/featured\/insurtech-company-fabric-aimed-niche-marketing-life-insurance-busy-young-parents\/#BlogPosting","mainEntityOfPage":"https:\/\/consumerinsuranceguide.com\/featured\/insurtech-company-fabric-aimed-niche-marketing-life-insurance-busy-young-parents\/","headline":"Insurtech Company Fabric Aimed at Niche Marketing Life Insurance to Busy Young Parents","name":"Insurtech Company Fabric Aimed at Niche Marketing Life Insurance to Busy Young Parents","description":"They call them &#8216;insurtechs,&#8217; and the focus is on using the latest in data and AI technology to sharpen the competitive edge for life insurance companies. One of the hottest players in the game, Fabric, has targeted new and expecting parents. &#8220;Life insurance isn&#8217;t something you think about &#8211; or buy every day &#8211; and the existing system is built to take advantage of your confusion,&#8221; says Adam Erlebacher, a co-founder of Fabric. &#8220;You should...","datePublished":"2017-03-24","dateModified":"2017-03-24","author":{"@type":"Person","@id":"https:\/\/consumerinsuranceguide.com\/author\/thalterman\/#Person","name":"Todd Halterman","url":"https:\/\/consumerinsuranceguide.com\/author\/thalterman\/","identifier":60,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/b85d6aed17f20ee5852f28e356a5133553a308dd845981c5a65f3aad23a976a8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b85d6aed17f20ee5852f28e356a5133553a308dd845981c5a65f3aad23a976a8?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Consumer Insurance Guide","logo":{"@type":"ImageObject","@id":"https:\/\/consumerinsuranceguide.com\/wp-content\/uploads\/2017\/03\/consumer-insurance-guide-logo.png","url":"https:\/\/consumerinsuranceguide.com\/wp-content\/uploads\/2017\/03\/consumer-insurance-guide-logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/consumerinsuranceguide.com\/wp-content\/uploads\/2017\/03\/Adam-Erlebacher-and-Steven-Surgnier-Fabric-insurtech.jpg","url":"https:\/\/consumerinsuranceguide.com\/wp-content\/uploads\/2017\/03\/Adam-Erlebacher-and-Steven-Surgnier-Fabric-insurtech.jpg","height":223,"width":400},"url":"https:\/\/consumerinsuranceguide.com\/featured\/insurtech-company-fabric-aimed-niche-marketing-life-insurance-busy-young-parents\/","about":["Editors' Picks","Featured","Insurtech","Life"],"wordCount":464,"keywords":["50 anonymous life insurance quotes online","Featured","instant insurance quotes from 50 companies","insurtech"]},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Featured","item":"https:\/\/consumerinsuranceguide.com\/featured\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"Insurtech Company Fabric Aimed at Niche Marketing Life Insurance to Busy Young Parents","item":"https:\/\/consumerinsuranceguide.com\/featured\/insurtech-company-fabric-aimed-niche-marketing-life-insurance-busy-young-parents\/#breadcrumbitem"}]}]